Help · Leads and lead capture
Read the submissions inbox
Every form submission lands in one place with its answers and its source. This is where you check that capture is working — and notice when it quietly stops.
Updated August 2026
The submissions inbox is the raw record of what arrived. Leads are what you work; submissions are how you check that what arrived matches what was sent.
It is also the fastest way to notice a form that has silently broken.
Who this is for
Anyone responsible for lead capture working.
Before you start
- Permission to view form submissions.
- At least one published form.
Silence is the failure mode to watch for
A broken form does not raise an error — it just stops producing submissions, and nobody notices for weeks because an absence is invisible. Checking the inbox on a regular rhythm, or noticing when a normally busy form goes quiet, is the only reliable way to catch this.
Use the inbox
- Check what arrived
Each submission shows the answers as submitted, alongside the lead it produced. - Confirm submissions became leads
A submission with no corresponding lead is the signal something is misconfigured — usually a mapping or a required-field problem. - Read the source
Submissions carry where they came from, which tells you which of your forms and pages are actually producing. - Watch for a form going quiet
A form that normally produces steadily and then stops is broken until proven otherwise. Test it yourself. - Test after any website change
Embedded forms break when the page around them changes. A redesign is the most common cause of silent capture failure.
What you get
- A raw record of what was actually submitted.
- Confirmation that submissions are becoming leads.
- Visibility of which forms produce.
- An early warning that capture has broken.
Frequently asked questions
What is the difference between a submission and a lead?
The submission is the raw record of what someone sent. The lead is the record created from it. Comparing the two is how you verify capture is working.
A submission exists but no lead was created. Why?
Usually a mapping problem or a validation failure — a lead needs a name and at least one of email or phone. The submission shows you what was actually sent.
How often should I check?
Often enough to notice silence. For a form that normally produces daily, a weekly glance is enough to catch a break early.
My form stopped producing after a website update. What happened?
Almost certainly the embed. Page changes are the most common cause of a silently broken form — test it by submitting it yourself.
Related articles
Embed a form on your website
Take a form you've already built in KudosCRM and add it to your own site — either embedded inside a page or as a clean hosted page you link to.
Read articleForm fields, mapping and required rules
What each field on a form does, where its answer lands on the lead, and the trade-off behind every field you add — each one collects more and converts less.
Read articleHave an account issue this guide doesn't cover?
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